I’m sure many of you design bibliophiles out there have heard of this book. I know my initial reaction was one of intrigue; “Hmmmm, a book I don’t actually own.” (I own A LOT of books. A lot.) Then when I actually saw one in the bookstore it was an instant love affair. Who couldn’t love the beautiful olive green with rich brown overprinting. Plus the detailed engraving of octopus on the cover? I’m not sure if he’s angry or waving a greeting with his many tentacles.
So needless to say, me and many of my fellow design buddies couldn’t wait to get our hands on a copy. At $35.00 it seems like quite the steal. Thanks Chronicle!
Several weeks later I was looking at a letterpress printing blog and saw a video about this exact book. Come to find out the mass market copy was simply that: A copy. Apparently a very talented designer named John Carrera not only letterpress printed all the sections, but he then bound the entire book. Yeah…Think about that the next time you break open your own copy of the book.
Well I don’t want to give the story away. Just watch this video. I’ve watched it 3 times already. It’s absolutely amazing!